Our Vision & Mission
Chicken Road Official Art was founded in 2017 by a collective of visionary artists, cultural historians, and creative entrepreneurs who recognised that the humble chicken could serve as a powerful muse for artistic expression. Based in India, our platform represents the official creative arm of the Chicken Road brand, dedicated to exploring and celebrating the multifaceted symbolism of chicken in art and culture. We believe that chicken is not merely a food item, but a cultural icon that embodies tradition, humor, and innovation.
Our team, with backgrounds in fine arts, digital design, and cultural studies, curates exhibitions and produces original artworks that fuse traditional Indian elements with contemporary creative techniques. We collaborate with renowned artists, host live workshops, and publish in-depth articles that examine the historical and cultural impact of chicken. Through our digital exhibitions and virtual galleries, we provide a rich tapestry of visual narratives that highlight the evolution of chicken symbolism, from ancient folklore to modern reinterpretations. Our mission is to foster a vibrant creative community that redefines chicken art for the modern era while honouring its timeless legacy on the chicken road.